{"product_id":"shu-uemura-maschera-capelli-fragili-v4","title":"Shu Uemura Ashita Supreme Revitalizing Mask for Fragile Hair 500ML","description":"\u003ch2\u003eDevitalized and Fragile Hair\u003c\/h2\u003e\n\u003cp\u003eShu Uemura Ashita Supreme Revitalizing Mask 500ml is a luxurious professional treatment designed for devitalized, fragile hair showing early signs of aging. Its intensely nourishing formula helps deeply hydrate the hair fiber, strengthen hair structure and restore softness, elasticity and visibly enhanced shine.\u003c\/p\u003e\n\u003cp\u003eIdeal for dull, frizzy and sensitized hair affected by daily stress or chemical services, this luxury mask revitalizes the hair and delivers up to almost 3x enhanced shine*, improving overall hair appearance from the first use.\u003c\/p\u003e\n\u003cp\u003eEnriched with Ashitaba extract and ferulic acid, a powerful anti-aging active, Ashita Supreme Mask helps reduce hair breakage by up to 99%** and provides up to 20x more nourishment**, for stronger, healthier, more luminous hair.\u003c\/p\u003e\n\u003cp\u003eCelebre Store is an authorized Shu Uemura retailer: we select only original professional products. Since 1914, our salon experience allows us to offer the best in luxury haircare with professional advice and guaranteed quality.\u003c\/p\u003e\n\u003cp\u003e*Instrumental test after use of the mask\u003cbr\u003e**Instrumental test shampoo + treatment + serum\u003c\/p\u003e\n\u003chr\u003e\n\u003ch2\u003eMain Benefits\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003eIdeal for devitalized and fragile hair\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eIntensive anti-aging treatment for the hair fiber\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eDeeply hydrates and improves softness\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eUp to almost 3x enhanced shine*\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eUp to 99% less likelihood of breakage**\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eUp to 20x more nourishment**\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eFormula with Ashitaba extract and ferulic acid\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eProfessional 500ml size ideal for frequent use\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e*Instrumental test after use of the mask\u003cbr\u003e**Instrumental test shampoo + treatment + serum\u003c\/p\u003e\n\u003chr\u003e\n\u003ch2\u003eLuxury Anti-Age Mask for Dull, Damaged Hair\u003c\/h2\u003e\n\u003cp\u003eAshita Supreme Mask is the ideal treatment for those seeking to regenerate the hair and counteract signs of aging. Its rich, sensorial texture envelops the hair fiber in a professional treatment that improves elasticity, shine and strength.\u003c\/p\u003e\n\u003cp\u003ePerfect for dry, frizzy and sensitized hair, it delivers an immediate sensation of deep nourishment and a visibly more refined beauty.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch2\u003eFormula with Ashitaba and Ferulic Acid\u003c\/h2\u003e\n\u003cp\u003eThe exclusive formula combines Ashitaba extract, a Japanese plant symbolizing regeneration and vitality, with ferulic acid, a powerful antioxidant and anti-aging active ingredient.\u003c\/p\u003e\n\u003cp\u003eThis synergy helps strengthen the hair fiber, improve hair resilience and protect it from external stresses and signs of aging.\u003c\/p\u003e\n\u003cp\u003eThe result is stronger, shinier and intensely nourished hair.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch2\u003eHow to Use\u003c\/h2\u003e\n\u003cp\u003eAfter cleansing with Ashita Supreme shampoo, apply the treatment to wet lengths and ends.\u003c\/p\u003e\n\u003cp\u003eLeave on for about 5 minutes before rinsing thoroughly.\u003c\/p\u003e\n\u003cp\u003eFor immediately revitalized hair, complete the routine with other products from the Ashita Supreme line.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch2\u003eFAQ – Frequently Asked Questions\u003c\/h2\u003e\n\u003ch3\u003eIs this mask suitable for very damaged hair?\u003c\/h3\u003e\n\u003cp\u003eYes, it is formulated for devitalized, fragile hair with early signs of aging that require intense nourishment.\u003c\/p\u003e\n\u003ch3\u003eDoes it really help reduce breakage?\u003c\/h3\u003e\n\u003cp\u003eYes, it contributes to up to 99% less likelihood of breakage when included in the complete Ashita Supreme routine.\u003c\/p\u003e\n\u003ch3\u003eDoes it add more shine to the hair?\u003c\/h3\u003e\n\u003cp\u003eAbsolutely yes, the formula helps achieve up to almost 3x enhanced shine compared to normal.\u003c\/p\u003e\n\u003ch3\u003eIs it also suitable for frizzy hair?\u003c\/h3\u003e\n\u003cp\u003eYes, it helps soften hair and improve manageability by reducing frizz.\u003c\/p\u003e\n\u003ch3\u003eHow long should it be left on?\u003c\/h3\u003e\n\u003cp\u003eIt is recommended to leave it on for about 5 minutes to obtain the maximum cosmetic benefit.\u003c\/p\u003e\n\u003ch3\u003eWhere can I buy original Shu Uemura Ashita Supreme Mask?\u003c\/h3\u003e\n\u003cp\u003eAt Celebre Store you will find only original Shu Uemura products, with authorized retailer warranty and professional advice since 1914.\u003c\/p\u003e","brand":"Shu Uemura","offers":[{"title":"Default Title","offer_id":52838352716123,"sku":"SHU-AS-Mask-500ml","price":180.0,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0790\/1003\/8107\/files\/shu-uemura-maschera-grande-capelli-crespi.jpg?v=1777135130","url":"https:\/\/celebrestore.com\/en\/products\/shu-uemura-fragile-hair-mask-v4","provider":"Celebre Store","version":"1.0","type":"link"}