Blonde, Bleached and Highlighted Hair

Shu Uemura Yūbi Blonde Mask 200ml is a luxury professional purple anti-yellow mask designed for blonde, bleached and highlighted hair. Its advanced formula with cool pigments and purple colorant helps neutralize unwanted yellow tones, preserving a cool, pure and visibly brighter blonde.

Enriched with Japanese white peony, a symbol of purity and refinement, this luxury mask restores hydration to the hair fiber, improves hair uniformity and delivers a shiny finish with a sumptuous, silky touch.

Ideal for those who want to maintain an elegant and sophisticated blonde without sacrificing nourishment, softness and professional salon performance.

Celebre Store is an authorized Shu Uemura retailer: we select only original, professional products. Since 1914, our experience as hairdressers allows us to offer the best in luxury haircare with professional advice and guaranteed quality.

Key benefits

• Neutralizes unwanted yellow tones

• Ideal for blonde, bleached and highlighted hair

• Helps maintain a cool, pure and luminous blonde

• Restores hydration and softness to the hair fiber

• Provides uniformity and natural shine

• Enriched with Japanese white peony

• Rich, sensory texture with a luxury finish

• Professional salon anti-yellow treatment

Luxury purple anti-yellow mask for perfect blonde hair

Yūbi Blonde Mask is the ideal treatment for those who want to maintain the beauty of a flawless, luminous blonde. Its professional formula helps correct unwanted warm tones and restores softness, manageability and shine to the hair fiber.

Perfect after bleaching, balayage, highlights and technical lightening, it provides an immediate sense of chromatic freshness and a visibly superior quality.

Formula with cool pigments and Japanese white peony

The exclusive formula combines high-performance purple pigments with the delicacy of Japanese white peony, an iconic symbol of purity and beauty.

The pigments help neutralize yellowing and warm tones, while the white peony contributes to maintaining hydrated, even and naturally luminous hair.

This balance between technical performance and premium sensoriality represents the excellence of the Yūbi Blonde line.

How to use

Apply once a week to clean, towel-dried hair.

Leave on for 5 minutes and rinse thoroughly.

Bleached hair: apply once a week with 5 minutes processing time.
Highlighted hair: apply once a week with 3 minutes processing time.
Gray hair: no application.

Avoid contact with eyes. In case of contact, rinse immediately.

FAQ – Frequently Asked Questions

Does this mask really remove yellow tones from blonde hair?

Yes, thanks to professional violet pigments it helps neutralize yellow tones and maintain a cooler, brighter blonde.

Is it suitable for hair with balayage or highlights?

Absolutely yes, it is ideal for hair with highlights, balayage and sun-kissed strands that tend to develop warm tones.

Is it suitable for gray hair?

No, for gray hair the brand does not recommend the application of this specific mask.

How often should it be used?

It is recommended to apply once a week to maintain the cool tone and brightness of blonde hair.

Does it moisturize in addition to the anti-yellow effect?

Yes, thanks to Japanese white peony it helps restore softness, hydration and uniformity to the hair fiber.

Where to buy original Shu Uemura Yūbi Blonde Mask?

At Celebre Store you will find only original Shu Uemura products, with authorized retailer guarantee and professional advice since 1914.