Medavita – Everything you need to know before choosing your routine
For over 60 years Medavita combines phytotherapy, clinical research and professional cosmetology to offer high‑efficacy formulas for scalp and hair. Celebre Store – a fourth‑generation salon since 1914 – has tested the entire range and presents the definitive guide to help you choose between anti‑hair loss, anti‑dandruff, nourishing and reconstructive solutions.
Why choose Medavita?
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High botanical concentration – up to 10 synergistic medicinal plant extracts in Lotion Concentrée, including Arnica, Rosemary, Aloe and Myrrh, which stimulate micro‑circulation and extend the hair growth phase
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Clinically tested formulas – the exclusive patented plant blend shows significant results in reducing hair loss and increasing density
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“Skinification” philosophy – physiological pH, free from heavy silicones and alcohol, maximum tolerability even on sensitive scalp
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Made in Italy & cruelty‑free – certified production in Milan, quality controls across the entire supply chain
Medavita's most popular lines
| Line |
Focus |
Key actives |
Top formats |
| Lotion Concentrée |
Anti‑hair loss & strengthening |
10 vaso‑active plant extracts (Arnica, Rosemary, Aloe, Myrrh, etc.) |
Ampoules 7 ml, lotion 100 ml |
| Puroxine |
Instant anti‑dandruff |
Piroctone Olamine + Tea Tree, Lavender, Rosemary |
Shampoo 250/1000 ml |
| Nutrisubstance |
8‑hour overnight hydration |
Shea Butter, hyper‑fermented rice water, Amino Concentré |
8‑Hour Rescue Treatment 100 ml |
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| Prodige |
Instant reconstruction |
Biomimetic peptides + Amino Concentré |
Shampoo, mask, spray |
Build your Medavita routine in 4 steps
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Targeted cleansing – choose the shampoo based on the issue (Lotion Concentrée for hair loss, Puroxine for dandruff, Nutrisubstance for dryness, or for oily/impure scalp).
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Scalp treatment – apply ampoules or serums with a 2‑minute massage (3× per week during the intensive phase, 1× per week for maintenance).
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Length nourishment – pair masks and leave‑ins according to porosity and thickness (Nutrisubstance for dryness, Prodige for reconstruction).
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Weekly boosters – add a scalp scrub or enhancing oils to boost shine and vitality.
FAQ – Most frequently asked questions about Medavita
1. How do you correctly apply Medavita Lotion Concentrée?
Distribute one ampoule onto dry or towel‑dried scalp, massage with circular movements for two minutes. Recommended frequency: three times a week for 12 weeks, then once a week for maintenance.
2. How long does a Medavita anti‑hair loss cycle last and when should it be repeated?
A box of 12 ampoules covers four weeks; the intensive protocol is three consecutive months and is recommended to be repeated twice a year (autumn and spring).
3. How often should you use Puroxine anti‑dandruff Shampoo?
Initially, at every wash (3–4 times a week) until dandruff disappears; thereafter 1–2 times a week alternating with a gentle shampoo.
4. Should the Nutrisubstance 8‑Hour Rescue mask be rinsed out in the morning?
No: it has a lightweight leave‑in texture. Apply to the lengths before sleeping; in the morning style without rinsing.
5. Do Medavita products contain silicones or parabens?
The scalp‑sensitive and nourishment lines are free from film‑forming silicones and parabens, with a physiological pH that respects even colored hair
6. Is Medavita cruelty‑free?
Yes. The company manufactures in Italy in compliance with EU regulations that prohibit animal testing for finished cosmetics.
7. Where can I safely buy Medavita online?
At Celebre Store you receive authentic products, professional consultation and 24–48 h shipping with free samples.
Why choose Celebre Store
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Know‑how since 1914 – we test every formula in the salon before offering it online
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Fast shipping & free samples with every order
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Personalized hairstylist support via WhatsApp or email
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Exclusive promotions on anti‑hair loss kits and shampoo+mask bundles
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Secure payments and returns within 90 days
Ready to strengthen your scalp and hair?
Browse the catalog, add your Medavita products to the cart and take advantage of free shipping over €49.99: your new professional routine starts here!
